Securities Times E-Company News: On December 27th, MINISO LAND Chengdu No.1 Store, a subsidiary of MINISO, officially opened. This is the highest level store format launched by MINISO after the brand upgrade. It is reported that Chengdu No.1 Store is located in the core area of Chunxi Road commercial district in Chengdu, and has set up multiple special IP co branded product experience zones such as China Panda and Harry Potter inside the store. Liu Xiaobin, Chief Marketing Officer of Miniso, stated that MINISO LAND's location on Chunxi Road in Chengdu is an important layout for Miniso to further unleash the potential of "interest consumption" and launch the economy.