On January 6th, Bilibili (hereinafter referred to as "Bilibili Station") held the BILIBILI POWER UP 2023 Top 100 UP Celebration. In various individual awards, the UP host "Film and Television Hurricane" won the "Most Popular of the Year", the UP host "Chess Player Warrior Eagle" won the "Dark Horse of the Year" in the live broadcast, and the UP host "Stickman Alan Becker"'s work "Stickman vs. Mathematics" won the "Best Work of the Year". In addition, 16 UP creators such as "Mr. Dazzled" and "Dean of Xiaochao" who have made significant commercial breakthroughs on the basis of high-quality content were awarded "Annual Business Influence" and "Annual Business New Power".
With the continuous growth of user numbers and the continuous expansion of circles, Bilibili's content categories have become more diverse. Some UP owners who have been deeply involved in vertical categories have made it to the top 100 list for the first time this year. The UP owner "Teacher Song Hao Official" has been popular for rescuing many students who are deeply troubled by "mathematics". The cumulative playback of his "Advanced Mathematics" course has reached 140 million, which is equivalent to the total number of students he has taught in school for 100 years; The UP host "Anzhou Mu" has been lecturing on history for seven years, from the Three Kingdoms, Jin, Southern and Northern Dynasties to the Sui and Tang dynasties for three hundred years. He has handmade over a thousand historical figures and connected the entire history of China through videos.
At the 14th anniversary celebration of Bilibili, Chairman and CEO Chen Rui once said, "Helping UP owners earn revenue on Bilibili is the most practical service for UP owners." In the third quarter of 2023, 1.68 million UP owners earned revenue on Bilibili, a year-on-year increase of 34%. Among them, the number of UP owners who earned revenue through video and live streaming sales increased by over 160% year-on-year.