JD.com Car Care announces brand upgrade: JD.com 618 launches buy expensive compensation, package installation, worry free return
tatacs
发表于 2024-5-31 15:22:27
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On May 31st, JD 618 will officially open at 8 pm. JD Auto also announced brand upgrades and promised 200 million JD car owners that JD 618 will provide a guarantee of "expensive purchase compensation, free installation, and worry free refund". Comprehensively upgrade around products, prices, and services.
In terms of price, during the JD 618 period, the "Zhenhu price" for car maintenance will be further upgraded, with a 50% discount on tire replacement and maintenance; At the same time, following the first tire trade in event launched in the industry in March, JD.com also formed a tire trade in alliance with brands such as Michelin.
Currently, with the continuous increase in sales and ownership of automobiles in China, there is enormous development space and potential in the automotive aftermarket. However, there are many pain points that need to be solved in both the industry, stores, and consumers. The person in charge of JD Car Maintenance stated that there has always been a scattered phenomenon in the domestic automotive aftermarket, with stores facing a lack of professional talent and insufficient capabilities. Consumers hope to find more cost-effective and guaranteed services.
On the basis of brand upgrading, JD Yangche has also proposed three major goals for the next three years: to help top 10 well-known domestic brands such as Linglong, Chaoyang, and Kunlun achieve sales exceeding 10 billion yuan; Collaborate with global brand partners to release over 1000 super new products; Train 50000 composite professional technicians for the industry, establish over 100 industry education integration schools in collaboration with the industry, and cultivate 5000 new energy professionals.
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Disclaimer: The views expressed in this article are those of the author only, this article does not represent the position of CandyLake.com, and does not constitute advice, please treat with caution.
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