It is reported that two major advertising giants, Hongmeng and Epeizhi, are in deep talks to merge or create the world's largest advertising group
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发表于 2024-12-9 09:57:16
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On December 8th, sources familiar with the matter said that advertising giant Hongmeng Group is in deep talks to acquire Apex Intelligence. If merged, the new company will surpass WPP to become the world's largest advertising conglomerate.
It is reported that, excluding debt, this all stock transaction may value Epitech between $13 billion and $14 billion. As of last Friday, the market value of Apex Intelligence was close to $11 billion. (Wall Street Journal)
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Disclaimer: The views expressed in this article are those of the author only, this article does not represent the position of CandyLake.com, and does not constitute advice, please treat with caution.
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