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In recent days, Dong Yuhui has recommended Chongqing's beautiful cuisine and mountain city delicacies to netizens across the country through eight popular live broadcasts. The hot pot seasoning, dried noodles, gold medal kitchen knives, cured meat sausages, and other products that made their debut have attracted many netizens to watch and place orders. At the same time, the "Walking with Hui" live broadcast room quickly rose to the top of the platform's overall sales list. Multiple good products from the mountain city have exploded in sales, and JD Logistics, which provides full support, has also received high praise. Only 12 hours after consumers placed an order in the live broadcast room, JD Logistics has completed 100% warehouse shipment, achieving the fastest daily delivery.
In this "Walking with Hui" live broadcast room, Chongqing Xiaomian became the undisputed "protagonist". For example, the host eats Chongqing noodles on site, opens a bag of Chongqing noodles, smooth and powerful noodles, paired with tempting spicy red oil, and mixes them with bamboo chopsticks. The scene of the host inhaling them in large gulps makes netizens crave it in front of the screen.
"Authentic Chongqing noodles don't have meat." While promoting products, the anchor also popularizes the relevant knowledge of Chongqing noodles for netizens. The difference between big noodles and small noodles lies in whether there is meat. If there is meat or other toppings, it is big noodles, and if there is no meat, it is small noodles.
The variety of small noodle products listed in the live broadcast room is also diverse, including authentic Chongqing pea mixed noodles, as well as spicy shell small noodles, original soup beef noodles, as well as various small noodle seasonings and mixed noodle sauces. Many netizens left comments saying, "I have already placed an order, I wish I could have it by noon today."
"I didn't expect it to be really popular." Chongqing's "Gold Medal Dried Noodles" launched five products in one go in the live broadcast room, including Dried Noodles, Dried Pea Noodles, and Pea Noodles. In one morning, the live broadcast room sold over 3300 pieces with a value of nearly 140000 yuan.
In the live broadcast room, a large number of "time-honored" brands from Chongqing have also gained fans through their strength. The anchor wields the famous Dazu kitchen knife "Deng Family Knife" to cut potato slices, lifting and dropping the knife. The potato slices on the cutting board are as thin as cicada wings, as if they can transmit light.
"The stainless steel set we are listing this time includes slicing knives, bone chopping knives, multi-purpose knives, and fruit knives." The person in charge of Dengjiadao told reporters that after just over an hour of listing, more than 2000 orders have been placed, and the revenue has exceeded 200000 yuan.
"The list is exploding! Everyone come to help, we can't win." In the WeChat group "Dongxi Industrial Development Group" established by the Dongxi Town Government of Qijiang District, the relevant person in charge of Dongxi fermented bean curd sent out "help". It turned out that the 170 year old "Chongqing time-honored brand" Dongxi fermented bean curd produced by them, through the multi-channel recommendation of Qijiang District and Dongxi Town, helped them, as the representative of "Qijiang local specialty", enter the live broadcast room of "Tonghui". In the live streaming room "Walking with Hui" that morning alone, there were over 5000 sales, which had already exceeded their online sales for a month.
"We have already notified all villages to look for temporary workers." Faced with the need for help from the enterprise, Zhao Xin, the mayor of Dongxi Town in Qijiang District, spoke up immediately, stating that he is helping to recruit temporary packaging personnel so that the surge in orders can be completed and shipped as soon as possible.
According to the relevant person in charge of the Chongqing Municipal Commission of Commerce, Chongqing had already launched a comprehensive product selection process over a month ago. After careful selection, more than 300 mountain city characteristic products were finally determined, including agricultural products, food, daily necessities, industrial consumer goods, life services and other categories.
The front-end sales are booming, and the logistics guarantee behind it naturally faces great challenges. Fortunately, JD.com, as one of the main logistics providers for Chongqing's "Walking with Hui," has remained stable in its performance. Many consumers who place orders in the live broadcast room can receive Shancheng Good Goods on the same day.
Industry insiders have stated that JD Logistics has rich experience in major promotion services and a flexible supply chain system, which can help Chongqing merchants calmly cope with the order peaks brought by live streaming. "Through abundant warehousing and transportation resources, efficient and flexible human scheduling, we ensure the consumer experience of our customers."
In fact, during the live broadcast of "Walking with Hui" in Chongqing, orders exploded on the first day. JD Logistics prepared plans for warehousing, personnel, and transportation capacity before the promotion, prioritized production during the promotion, ensured timeliness, provided special customer service after the promotion, and dealt with abnormal problems in a timely manner, providing fast, accurate, and stable logistics supply chain services for Chongqing merchants. real-time info
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